Commercial Analysis Executive
Commercial Analysis Executive - ITV
Keen interest in television advertising with a desire to build your client skills within a commercial environment? If you are, then you will make up part of our ratings figures that provide insight to inform our advertisers of the success of our commercial breaks.
ITV is More Than TV...
Our ITV Commercial team is responsible for bringing in the £1.9bn worth of advertising that helps fund ITV's programming. However, our Commercial team isn’t just about advertising sales jobs, you’ll need to know the broadcasting and online markets inside out. With an ever-changing marketplace and a multitude of new platforms just waiting for you to tap into, selling TV and online advertising has never been so exciting. And that’s not all…
What this role will entail…
We are currently looking for a Commercial Analysis Executive to join our Commercial team. Our team of Commercial Analysis Executives create and maintain the commercial break chart and provide analysis on how our breaks are performing.
As our Commercial Analysis Executive you will be responsible for providing accurate short and medium term forecasting and reporting of audience volumes and profiles. You will provide forecasts for ongoing and new programming accurately using relevant data and collating all of this within time constraints.
You will update forecasts by identifying changes in current viewing habits and ensure that all forecasts are reflective of new programmes going to first transmission. You will also generate compliant commercial break schedules to maximise impact across a subset of ITV controlled channels.
In this busy role, you will liaise with a variety of ITV departments, including Sales and Programme Planning regarding programme changes and with guidance you will make changes to our break schedules based on programme information. You will run reports and contribute to the overall effective operation of all forecasting and reporting processes and applications. This is an excellent opportunity for someone who is looking to develop their reporting and analytical skills in an exciting and fast paced environment.
The successful candidate will have the following characteristics:
- Our Commercial Analysis executive will have strong analytical skills that have an interest in audience measurement and ratings forecasting.
- You will be highly motivated with the skills and experience to operate in a pressurised environment.
- Strong ability with numerical data, maths and reviewing data where necessary
- You will be numerate with confidence in using in-house systems and reporting tools
- Grade C or above in Maths GCSE or equivalent is essential
- Excellent customer service skills with a confident telephone manner and the ability to communicate at all levels
- Any qualifications in Media or Advertising is desirable but not essential
- Real passion for ITV, what we do and how we do it
Closing Date: Monday 8th March
ITV is committed to increasing the diversity of its workforce and we strongly encourage applications from candidates from all backgrounds and as a Disability Confident employer we have committed to interview all candidates with a disability whose application meets the minimum criteria for the role (minimum criteria is in bold)
We reach millions of people everyday, that’s why having diverse talents and being an organisation where colleagues feel included is crucial to us. We have various networks who celebrate and support our colleagues. We try to embed an inclusive mindset in everything we do. Find out more here
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