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Programmatic Senior Executive

Posted: 18 Jun 2021 Closes: 18 Jul 2021
London, United Kingdom Competitive
Permanent & Full-time 345021856

Company Description

Zenith is one of five distinct agency brands within Publicis Media, one arm of Publicis Groupe. Publicis Media is a brand led organisation powered by the scale and insight of the practices; Publicis Media Exchange, Publicis Media Content, Performics, Data Sciences and Commerce. Publicis Media Exchange (PMX) supports the programmatic practice at Zenith. Publicis Media Exchange (PMX) is one of the five practices within Publicis media. The practice drives media trading and activation through data and technology. Sitting within the brand, we focus on planning, negotiation & executional excellence, which forms the bedrock of our business. Developing media plans that not only bring energy, but also deliver the results that you expect from the ROI agency, that together deliver client value and business transformation.

Client Information:

Hennes & Mauritz AB is a Swedish multinational clothing-retail company known for its clothing for men, women, teenagers and children. H&M and its associated companies operate in 62 countries with over 4,500 stores and as of 2015 employed around 132,000 people.

H&M offers the latest styles and inspiration for all - always. Customers will find everything from fashion pieces and unique designer collaborations to affordable wardrobe essentials, complete-the-look accessories and motivational workout wear. All seasons, all styles, all welcome! But H&M is more than just fashion. Withprice, quality and sustainability deeply rooted in its DNA, H&M is not only a possibility for everyone to explore their personal style, but it also offers a chance to create a more sustainable fashion future.

Job Description

The Programmatic Senior Executive is responsible for all aspects of Programmatic campaign implementation. This involves working with the Programmatic Manager to execute multiple campaigns, maintaining best practice implementation for optimisation and campaign set up.

The candidate will also work with other stakeholders such as cross-channel buying team and the client, so must be able to identify new opportunities or potential weaknesses/limitations of strategies and communicate this effectively. The ideal candidate will have prior hands-on experience with the major demand side platforms, strong analytical, writing and comprehension skills, and preferably online trafficking experience, with Google Campaign Manager or similar campaign management systems, though this is non-essential.

Key day to day Responsibilities:
  • Support Programmatic Manager to deliver H&M Global programmatic campaigns across 12 markets
  • Be responsible for account portfolio management
  • Execute and manage online media campaigns for H&M Global (DSP buying)
  • Be able to identify new opportunities or potential weaknesses/limitations of strategies
  • Look for proactive opportunities to communicate this effectively with the wider team
  • Understand and effectively communicate Zenith's programmatic value proposition
  • Oversee and resolve weekly and/or daily campaign QA reports to ensure accurate campaign results and trafficking routines


We are looking for an ambitious, proactive and curious individuals, ideally with over a years' worth of programmatic experience.

You will be highly organised, have the ability to interpret large amounts of data, able to work independently on projects where needed but also enjoys working within a team that has a strong, collaborative working ethos

Our client's businesses require us to work at a fast pace and alongside multiple stakeholders, so we're looking for a positive, can-do attitude from someone joining the team

Not required, but a plus:
  • Experienced working with large clients with complex organisational structure
  • Experienced working with retail/e-commerce vertical
  • Experienced working across EMEA, US, or APAC markets

Additional Information

A full JD will be provided prior to interview.
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