Skip to main content

Senior Lifecycle Marketing Manager

Posted: 7 Nov 2020 Closes: 7 Dec 2020
GB, London Competitive
Permanent & Full-time -1853492141


At Amazon, we're working to be the most Customer-centric company on earth. One customer experience that we're constantly looking to take to a new level is how we fulfil and deliver their orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders, no matter how large or small are delivered where and when they need them, as quickly, accurately, and cost effectively as possible. To meet this goal, Amazon is continually striving to innovate and provide best in class service levels through the introduction of establishing new products and services in the last mile delivery space. Come join the team and help us make history!

We are looking for a talented The Senior Customer Lifecycle Marketing Manager to work within the marketing team responsible for generating awareness and interest in a new Delivery Service Partners (DSPs) program in Europe. The program gives entrepreneurs an opportunity to develop a profitable package delivery business with low start-up costs and access to Amazon's technology and logistics experience. You will be responsible for developing a content strategy and impactful content across the EU markets that attract aspiring entrepreneurs to join the DSP program. The ideal candidate has a proven history of achievement in marketing strategy, marketing assets and content development, and a solid background in lead generation and nurture programs. You also have proven experience handling priorities and working effectively across a number of internal stakeholders, solid project management skills, attention to detail, and an entrepreneurial, creative spirit. As a leader you will raise the bar and be a role model for two direct reports.

A skilled candidate will be able to move between strategy and execution on a daily basis. You will be comfortable influencing various functional teams and people at all levels of the organization and possess a high level of autonomy and integrity. A suitable candidate will be highly creative, resourceful, customer focused and have a proven experience in taking on end-to-end ownership and effectively delivering results in an ever-growing and progressive business environment.

Location flexible across the main Amazon EU offices.

· Own the end to end communication strategy to generate leads and nurture leads along the recruiting funnel
· Drive program awareness and brand building through innovative and effective marketing programs, online marketing campaigns, promotions, etc.
· Identify and set up mechanisms for gathering market and customer data and insights to inform acquisition marketing strategies across the EU
· Ensure consistency of communication where target audiences experience multiple touches throughout the journey
· Implement plans through project management leadership across a wide range of stakeholders, leveraging existing materials, campaigns and resources or inventing new ways to generate leads
· Provide leadership to direct reports


· A completed Bachelor's degree from an accredited university e.g. marketing related field
· 7-10 years of progressively complex experience
· Knowledge of market research & testing techniques with proven experience in developing market strategies
· Hands-on experience developing and implementing on budget integrated marketing campaigns with expert knowledge of social media and digital
· A creative mind, with proven experience developing impactful marketing communication and assets
· Ability to work with no supervision with the ability to easily transition from high level strategic thinking to creative and detailed execution
· Project management skills and experience running large scope projects with cross-functional teams that demonstrate confidence in handling change
· Solid oral and written communication skills with an innate attention to detail
· Leadership experience through direct reports or proven team leadership
· Motivated self-starter who thrives on working in complex and fast moving environments


· Proven experience working with industry tools and analytics packages including email, web analytics, CRM, and marketing automation platforms (specifically Salesforce)
· Fluency in other EU languages or previous work experience in the EU
· Willingness to travel as per business need


Share Job