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Senior Medical Copywriter

Posted: 19 Jul 2021 Closes: 18 Aug 2021
London, United Kingdom Competitive
Permanent & Full-time PBM_https://jobs.smartrecruiters.com/PublicisGroupe/743999761951946

Company Description

Welcome to Langland. A health communications agency that helps people, brands and businesses think further.

Four disciplines in one

We believe in the power of different perspectives. It's why we have brought together four key health disciplines - Clinical Trial Experience, Medical Strategy & Education, PR & Policy and Advertising. This close collaboration allows our clients have the very best minds in health caring for the most important parts of their business.

Why think further?

When you're open to other people's ideas, you find answers you wouldn't expect. Our vast experience allows us to pull in the right people at the right moment. It's why at times we may partner with medics, artists, marketeers or policymakers to help you get the best results.

A passion for craft

Having expert thinking is only part of our story. Our disciplines are centred around the three essential crafts of science, strategy and creativity to ensure excellence in everything we make.

Job Description

This is an excellent opportunity for an experienced Medical Copywriter who wishes to further their career in healthcare advertising and produce extraordinary craft of the highest level. The successful candidate will have the opportunity to work with, and learn from, exceptionally talented senior members of the Langland creative team on a range of healthcare projects.

Asa Senior MedicalCopywriteratLangland, you'llbe responsible fornavigating and deciphering scientificlanguage and translating this into compelling, emotive, persuasive copy for a range of audiences. You will have strong scientific knowledge and be confident communicating with clients and colleagues alike.

Key responsibilities
  • Translate scientific data relating to a product into compelling promotional stories
  • Inform colleagues of the science behind products, strengthening our roles as strategic partners to clients
  • Lead medical-related discussions with clients
  • Comfortablywrite persuasivecopy of all lengths and in various formats; find stories in data and tell those stories in everyday language
  • Create reference packs for materials and help manage the Veeva Vault PromoMats or ZincMaps approval process for materials
  • Mentor, teach and check the work of less experienced members of the medical writing team
  • Guide channel-, message- and tone-appropriate copy for all audiences and media types
  • Plan tactical proposals to create user journeys and user experiences through an ecosystem of promotional content
  • Work alongside designers and art directors to inform the creation of engaging and accurate visual presentations
  • Foster good relationships with all internal departments and cross-functional teams
  • Establish brand priorities and contribute to the overall agency goals
  • Make sound decisions in an expedient manner while upholding the highest standards for all agency work
  • Support the strategic direction and the culture of the agency
  • Maintain suitable quality control levels within the team and wider agency
  • Engage with clients to maximise selling opportunities, championing the Langland brand at all times
  • Seek to identify and progress creative opportunities to grow client and agency business
  • Build awareness of the agency by maximising opportunities to showcase creative work to existing and potential clients

Qualifications

To be successful in your application, you will need to have a solid scientific background, excellent communication skills (written and verbal) and proven experience in a Medical Copywriting role.

Healthcare advertising experience is essential along with a thorough understanding of the ABPI code of practice. Experience mentoring juniors is desirable.

Additional Information

The more diverse our team, the more imaginative, intelligent and inspirational our culture and our work will become. Here are some of the ways we help promote diversity at Langland.

Recruitment
  • Diversity & Inclusion management
  • Anonymised CV submissions
  • Mandatory unconscious bias training
  • Career and school programmes to build industry access for people from mixed socio-economic backgrounds
Culture
  • Support communities for women, LGBTQ+, BAME employees and their allies.
  • A mental health programme which includes free HeadSpace membership.
Future
  • Publicis Groupe has committed €45 million to diversity, inclusion and social injustice within the network
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