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SEO Account Director

Posted: 6 Apr 2021 Closes: 6 May 2021
London, United Kingdom Competitive
Permanent & Full-time -71290479

Company Description

Starcom is a world-renowned media communications agency that architects connected human experiences to create value through precision marketing, content and technology solutions.With more than 5,000 employees worldwide, Starcom partner with the world's leading marketers and new establishment brands, including in the UK: Airbnb, Samsung, Lidl, Visa, FCA and more. Starcom is part of Publicis Media - the global media solutions group which also encompasses Zenith, Spark Foundry - a key division of Publicis Groupe, one of the world's leading communications groups.

Job Description

As an Account Director you will be a confident leader, responsible for managing a team of specialists delivering multi-market campaigns for international clients. You will be expected to execute and drive forward strategies by building excellent client relationships, leveraging the expertise of your team and wider support.

You will be responsible for developing the overall approach for clients. Including packaging the full range of our services, building optimal operating models for which these services can be rolled out.

Key duties include:
  • Ensuringhigh levels of service are delivered from all team members working on accounts
  • Ensuring that all projects are delivered to a professional standard and in line with the agreed timings
  • Devising the optimal owned media strategy and owned media activation for clients based on their budgets, target audience and KPIs
  • Directing and overseeing analysis and audits using a combination of resources including but not limited to search, social, content, audience auditing tools
  • Leading a strategy and coordination team to deliver best-in-class campaigns for enterprise, multi-market clients
  • Reviewing and interrogating client briefs to ensure the optimal owned media strategy response is devised with an appropriate flighting schedule
  • Ensuring owned media activity integrates with client's wider digital and offline media activity both across Publicis but also with other agencies partners our clients work with
  • Management of your team and the work they produce, including strategy, client services and coordination
The successful candidate will have:
  • A proven experience of working within a fast-paced agency environment working with enterprise-level clients.
  • A proven experience line-managing a team of SEO / Owned Media specialists, ideally within an SEO or owned media focused agency environment.
  • Experience of working with clients on strategies that span the entire path to purchase

Additional Information

TRUST
Trust is the cornerstone upon which we build our relationships. We hold ourselves to the highest standards of how a partner should behave.
We treat our people and our clients with respect, transparency and honesty.

TALENT
This is first and foremost a people business. We are committed to ensuring Publicis Media a destination for the best talent in our industry. We value people as individuals, growing ourselves as we grow our client's business.

TRANSFORMATION
True transformation comes when we stop managing change, and instead initiate change. We believe in our purpose to be the admired force for business transformation. We believe that focusing on performance and results has the power to transform client business.

Publicis Groupe UK

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