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Planning Director (Data) - Diageo

Employer
Omnicom Media Group
Location
London, GB
Salary
Competitive
Closing date
21 Mar 2024

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Sector
Marketing, Advertising and PR
Role
Director
Contract Type
Permanent
Hours
Full Time

Job Details

About the Role

Are you a passionate, curious and high-performing Planning Director with a love and flair for data? Are you able to identify and solve big marketing challenges through the use of the latest data innovations in media? Do you inspire other people and get a buzz out of bringing fresh data-driven thinking to media planning? Do you have an analytical mindset that loves the science as much as the art of planning?

This is a brilliant opportunity to work on one of PHD's largest clients, Diageo UK, and to own the data planning approach. To ensure best-in-class application of data and technology whilst bringing fresh thinking to how Diageo evolves its data planning approach across digital and offline campaigns.

Ideally the candidate will draw on existing planning expertise combined with a love and flair for data to advance how Diageo plan and buy media across brand and commerce. To maximise effectiveness and efficiency of media plans, specifically focused on advancements in areas of audience orchestration, measurement and evolving retail models.

Reporting directly into a Managing Partner, you will be looking to join a high-performing team and will be responsible for designing and delivering a data driven roadmap in support of the wider Diageo team.

Are you a passionate, curious and high-performing Planning Director with a love and flair for data? Are you able to identify and solve marketing challenges through the use of the latest data innovations in media? Do you inspire other people and get a buzz out of bringing fresh data-driven thinking to media planning? Do you have an analytical mindset that loves the science as much as the art of planning?

This is a brilliant opportunity to work on one of PHD's largest clients, Diageo UK, and to own the data planning approach across a huge portfolio of brands. To ensure best-in-class application of data and technology whilst bringing fresh thinking to how Diageo evolves its data planning approach across digital and offline campaigns.

About You

You will be an experienced, confident planner who has ideally worked across client business where there is a core focus and drive towards achieving measurable results through advancing the use of data in media. Experience achieving this across a range of digital media channels is essential, ideally with some traditional

You will use your marketplace, data and media knowledge to execute innovative solutions across campaigns, that are grounded in media planning excellence, whilst also acting in a senior daily client-facing role, ultimately forging string relationships across the PHD (inc. global stakeholders) and Diageo UK business.

You will also have an opportunity to be part of PHD's inclusive culture, an open space where you can bring your true self to work and where opinions and ideas are listened to and there is scope to push boundaries.

Be Your Best Statement

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Acquisition team member or if you would feel more comfortable, you can email us confidentially at: beyourbest@omnicommediagroup.com to let us know how we can support you.

About PHD UK

PHD is a media agency driven by innovation and creativity. Founded in London in 1990, we were the first media agency to offer strategic and creative planning at a time when the industry was about buying cheaply and quickly.

Our founders saw a bright future where smart thinking and clever planning could help brands grow faster than their competitors.

Over the many years that have followed, we have continued to build on this defining ethic - with our evolution shaped by a continual investment in thought leadership. And we continue to ensure that our capability and approach evolve in line with changes in media, data, technology, commerce, society, and legislation.

Today, with over 100 offices in 74 countries, we continue to create remarkable campaigns that lead to remarkable growth - using the extending canvas of data and technology.

www.phdmedia.com/london

www.phdmedia.com/manchester

D&I statement

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today's society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

We will process your personal data in accordance with our Recruitment Privacy Notice which is available on www.omgukcareers.com

Company

Omnicom Media Group UK (OMG)

OMG is made up of four distinctive, fully integrated media agencies - OMD UK, MG OMD, PHD and Hearts & Science, all operating as part of a global agency network.

Each agency is enhanced by having access to a range of specialist Group capabilities across digital, data and technology, content, sponsorship and partnerships, and multi-cultural marketing. This support and combined scale helps us to drive best practice, unlock new strategic value, and provide and develop specialist products and services for future scaling and differentiation.

Our specialist capabilities are also specialist agencies within their field: Fuse is a leading Sports & Entertainment partnership agency, Drum is the UK Content Agency of the Year and Unite is a diversity-driven agency, authentically connecting brands with diverse audiences.

 

Omnicom brands

Working at a media agency

Simply put, a media agency takes a client’s messaging for their brand and looks at how best to strategically communicate it to the consumer, taking into account people’s habits and behaviours (when and what they watch, read, listen to, how they buy products etc.). A media agency will typically have many departments that cover each specialist area within this process, all working together to deliver commercially successful, outstanding campaigns for the client.

Working at OMG

OMG is an inclusive community of over 1600 employees. Our people are passionate about media and driving innovation and we’re not afraid of doing things differently here. Inspiring our people and our clients is at the heart of everything we do.

In 2020, we relocated all our agencies into our Bankside headquarters on the Southbank in London. This has opened up new levels of support across the agencies, whilst retaining their independent brilliance and entrepreneurial spirit. For our people, this has also provided great opportunities for mobility within the agencies, allowing them to thrive in different environments.

We are looking for people that welcome and embrace difference, thrive on collaboration, have a positive outlook and match us on our passion for media, innovation, and transformational thinking.

But most importantly, we are keen to meet and hear from people that want to shape the OMG community, that value difference and diverse thinking.

Diversity & Inclusion at OMG

Our vision is to be an agency group where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects Real Britain and the cities where we are based, where everyone is able to bring their true selves to work, diverse voices and minority communities are valued, heard and well represented.

At a wider Omnicom level, we have the Omnicom People Engagement Network (OPEN), the umbrella group for all employee engagement groups and activities across Omnicom globally. These groups include gender, ethnicity, LGBTQ+ and disability, and work to foster an inclusive and engaging working environment.

As part of our commitment to creating a truly inclusive environment, we have nine employee advisory groups at OMG and 80 passionate representatives from across our business working collaboratively to develop best in class initiatives and programmes of inclusivity, support and belonging for the business to adopt, either at a Group-wide level or for agencies to deliver through their own diversity and inclusion programmes so that we can strengthen the sense of belonging within OMG.

Disability Advisory Group

OPEN DisAbility’s core objective is to put disability inclusion at the heart of all we do; for our people, our clients, and for consumers. The group works to empower those with visible and invisible disabilities throughout their entire employee life cycle, while at the same time working to create and celebrate inclusive creative outputs for our clients.

OMG Disability are creating a group-wide culture of acceptability and confidence in the disclosure and provision of continuous education to all teams and hiring managers, and we are developing sympathetic and flexible working conditions and practices in the workplace and the home space for everyone at OMG. We are certified Disability Confident Level 2.

Recruitment

We are committed to running a recruitment process free from bias and open to all. Our Be Your Best initiative allows any applicant to contact our Talent Team confidentially to discuss any specific requirements that may help to make the recruitment process as accessible and straightforward as possible.

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